Imagine this scenario: You go to a trade show and set up a stall representing your company. This trade show has over five hundred different stalls each promoting a different business, and each, therefore, competition for you. Every business there also has a large stock of freebies to attract people. Some of the promotional items are cute; some are funny; some might even be novelties; but very few, if any, will really stand out from the rest. So how can you ensure that your promotional item will be one of the few that screams “Look at me”? You need a promotional product that actually does scream, or at least one that can repeat the name of your business as people play with it.

Talking promotional products (products that can record sounds) have been around the industry for awhile, but business owners have not yet managed to fully utilize their potential. These products are often a better bet than regular products since they are able to engage the recipient effectively, and their novelty has not worn off yet. Also, since you can record the name of your company AND imprint your motto on them, the items can be used to reinforce your brand and ensure that your business is top-of-mind for recipients. If you do not want to record your own message, many come with pre-recorded messages.

There are quite a few kinds of talking promotional products available, so finding one that suits your business and your tastes shouldn’t be difficult. Talking buttons, talking business cards, and talking stress balls are quite affordable; if you’re willing to splurge, you might look into talking plush toys or talking photo albums. The recording time for most products is about 10-30 seconds, though photo albums are one of the exceptions. The recording time for albums can be 10-20 seconds per page, with a total of 2-3 minutes for the entire album. That’s a lot of potential branding!

These chatty products have made sound a new dimension of promotional products. Don’t be afraid to let your promotional products (literally) do the talking for you!

Tags: business, fun, trade shows

Tags: business, fun, trade shows
Posted in Product Showcase