Promotional Products – A New Way to Grow Trees

The 21st century can well be termed the “green century” since the “Think Green, Act Green” movement started gaining real momentum within the last decade or so. People have become more aware of environmental issues, such as global warming and pollution, and their consequences. The wasteful use of natural resources and the dumping of non-biodegradable refuse is coming to an end, and now the need for environmental preservation and conservation of resources is fast becoming recognized as a necessity.

This movement started with regular people protesting against the global indifference shown towards the environment, but it quickly grew to include businesses which changed their practices and introduced new products that were more eco-friendly. This cause now extends to the selection of promotional products that raise awareness of these initiatives. Giving out a product that promotes a company’s name and its commitment to the use of recycled materials has an additional benefit. Along with promoting your company, these products also send out the message that your company cares about the environment.

When the promotional products industry joined the eco-friendly bandwagon, it came up with quite a variety of products ranging from paper pens to metal/paper to-go cups to products made of corn plastic. But one particular product that I think is quite interesting and innovative is the seeded music download gift card. These cards are packed with handfuls of high-quality seeds. When the cards are planted and watered, the paper biodegrades away and the seeds are left to germinate.

What a novel idea! Similar products include seeded party favors, seeded stationery, seeded invitations, and more. Now all that is needed is for businesses to realize the enormous PR value of using these gift cards and replacing the plastic cards with these eco-friendly options.